COOKIES
Cookie
policy
Last updated: 12 November 2026
We use Google Analytics 4 (GA4) to understand how visitors use this website so we can improve it. Analytics cookies are only set if you allow them. If you accept, Google Ads may also measure whether one of our ads led you to place an order. We never use cookies for personalised advertising or remarketing.
What cookies are
Cookies and similar technologies can store or access information on your device. Some are necessary for a website or security feature to work; others are used for analytics, personalisation or advertising.
Essential storage
We store your analytics choice in your browser's local storage (tcp_analytics_choice_v2) and an essential preference cookie (tcp_privacy_choice_v3, up to 180 days). This keeps your acceptance or rejection consistent between the website and the www quote tool. The preference cookie contains only your choice, not an advertising or visitor identifier. Our hosting, security infrastructure and online quote tool may also use strictly necessary technical storage where required to deliver or protect the site, or to keep your quote basket.
Google Analytics
GA4 uses an advanced-consent implementation. Before you make a choice, analytics storage is denied and no GA4 analytics cookies are set, although Google may receive limited cookieless measurement. If you allow analytics, analytics storage becomes granted and Google may set the following first-party cookies:
_ga: distinguishes users after analytics consent is granted. Up to 2 years by Google's default configuration, subject to browser limits._ga_<container-id>: persists session state after analytics consent is granted. Up to 2 years by Google's default configuration, subject to browser limits.
GA4 helps us understand matters such as page usage, traffic sources, device categories and interactions with the website. Enhanced Measurement may also record events such as scrolling, outbound link clicks, file downloads and form interactions. A successful website enquiry is recorded as a generate_lead event only when analytics has been allowed. If you reject analytics, the website records that objection and blocks GA4 on later page loads from that browser. Ad personalisation always remains disabled.
Google Ads conversion measurement
When you accept, advertising storage and advertising user data are also granted so that Google Ads can tell us whether a visit from one of our ads led to an order. This may set Google's _gcl_au first-party cookie (up to 90 days) and read the click identifier added to our links by Google Ads. It is used only to measure our own ads; ad personalisation and remarketing stay disabled. Rejecting or withdrawing consent turns this off together with analytics.
Changing your choice
You can change your decision at any time using , also linked in the footer. If you withdraw analytics consent, the website tells Google that analytics storage is denied, attempts to remove Google Analytics cookies set for this site and reloads into the blocked state. You can also clear cookies and site storage in your browser.
External websites
Links to services such as Facebook, TikTok, YouTube, MakerWorld, Phoenix Additive or other third-party websites take you away from this site. Those services may use cookies under their own policies once you visit them.
Contact
If you have a question about privacy or cookies on this site, email info@thecreativeparrot.co.uk.